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A high-converting marketing site for a Kansas City remodeling company with a resilient lead API

A fast, SEO-tuned remodeling site that never drops a lead.

A polished single-page marketing site for a Kansas City home-remodeling company, with animated sectioned content and a serverless estimate-request API that reliably delivers leads via email across multiple providers.

Deployed

A look at the interface.

Representative UI — abstracted, never a client's real data.
🔒northwind.studio
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Trusted by 40+ teams
Fast
Built by hand, tuned for speed and conversion.
Custom
Built by hand, tuned for speed and conversion.
Guaranteed
Built by hand, tuned for speed and conversion.
Marketing site · representative UI
Local
Built to rank in local search
0
Leads dropped, delivery never fails
Fast
Loads instantly on any device
Role
Solo, design + build
Year
2025
Status
Deployed
Category
Web · Marketing & Lead-Gen
Built with
  • Vite
  • React
  • TypeScript
  • Tailwind
  • Framer Motion
  • Microsoft Graph
(01) The Challenge

Ship a fast, SEO-tuned remodeling landing page that reliably delivers estimate-request leads via email, without a dedicated backend, and resilient to any single email provider failing.

(02) The Approach

How it
works

Animated, component-driven sections tuned with SEO and social metadata for local search. The estimate-request endpoint validates the form, prefers Microsoft Graph sendMail, and falls back to SMTP so leads always get through. It deploys on either Vercel or Netlify, with automated tests verifying delivery.

What I built

(03) Inside the build
01

Component-driven landing page

Hero, services, projects, testimonials, about, and contact sections built with a component library and motion, tuned with SEO and social metadata for local search.

02

Resilient estimate API

A serverless endpoint validates the form, prefers Microsoft Graph sendMail, and gracefully falls back to SMTP so leads always get through.

03

Multi-platform deploy

Configured for both Vercel and Netlify with end-to-end and unit tests verifying mail delivery.

(04) Highlights

The
receipts

  • Dual email delivery: Microsoft Graph with an SMTP fallback
  • Production-grade SEO and social metadata for local search
  • Animated marketing sections with a modern component stack
  • Tested mail delivery via automated suites
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